Curro is looking for Digital Marketing Specialist – closing date is 09 of October 2026

Digital Marketing Specialist (full-time)

Curro is an independent schooling provider that offers quality education from the early childhood development phase to Grade 12. Curro prides itself on providing an ethical, values-based environment and offers learner-centric, balanced, innovative and relevant curricula across schools.

Curro seeks to appoint a Digital Marketing Specialist (full-time) at Curro Centralised Office Western Cape in Bellville to commence duties in January 2027

Vacancy Reference: 30125

Curro seeks a Digital Marketing Specialist to support the execution, optimisation, and reporting of learner acquisition campaigns. This role is central to strengthening Curro’s paid media and performance marketing capability across platforms such as Meta, Google Ads, YouTube, TikTok, and emerging digital channels.

Curro is an equal-opportunity employer; therefore, preference will be given to EE candidates.

Key performance areas:

• Paid Media Management (50%): Execute and optimise paid media campaigns across Meta, Google Ads, YouTube, TikTok and more. Monitor campaign performance, budgets, and delivery. Support A/B testing and ensure campaigns align with brand standards and objectives.
• Reporting & Insights (20%): Compile weekly and monthly performance reports. Analyse data from Google Analytics 4, Power BI, Whatagraph and other tools. Provide insights and recommendations to drive learner acquisition and lead generation.
• Social Media Support (15%): Act as first-line digital marketing support for schools. Assist with campaign planning, event promotion, and enrolment campaigns. Provide recommendations and training where required.
• Campaign Coordination (10%): Coordinate campaign briefs, ad copy, artwork, and approvals. Liaise with internal teams and school marketers to ensure smooth execution. Track progress and escalate risks proactively.
• Platform Administration & Budgeting (5%): Support Meta Business Manager access, permissions, and governance. Assist with budget tracking, spend monitoring, and invoice management.

Qualifications, experience and skills:

• Minimum: Diploma or Advanced Certificate in Marketing, Digital Marketing, Communications, Advertising, Business Management, Media Studies, or related field.
• Advantageous: Bachelor’s degree plus certifications such as Google Ads, GA4, Meta Media Buying, HubSpot Digital Marketing, Microsoft Advertising.

Skills & Experience:

• Minimum Experience
• 3–5 years in digital paid media.
• Practical experience managing Meta Ads and Google Ads campaigns.
• Strong ability to interpret campaign data and prepare reports.
• Experience supporting lead generation or learner acquisition campaigns.

Advantageous Experience:

• Agency or corporate marketing background.
• Exposure to Google Performance Max, YouTube Advertising, Display Advertising, and conversion tracking.
• Experience with remarketing, landing page optimisation, and conversion optimisation.
• Familiarity with analytics/reporting tools (Google Analytics 4, Looker Studio, Power BI, Whatagraph).
• CRM experience (Microsoft Dynamics).
• Experience in the education sector.

Competencies:

• Paid Media Platform Management;
• Campaign Optimisation;
• Data Analysis & Reporting;
• Audience Targeting & Segmentation;
• Budget & Spend Management;
• A/B Testing & Performance Improvement;
• Digital Marketing & Lead Generation Strategy.

Closing date: 09 October 2026.

Please apply online via Curro Recruitment Portal

To verify the validity and details of this post, please click https://www.isasa.org/vacancies/listing/digital-marketing-specialist-full-time/

This job was is published by Sihle Zulu on behalf of ISASA.